Digital marketing that's growing awesome kiwi ideas.
Aro Digital

Aro Digital is one of New Zealand’s leading digital marketing agencies dedicated to growing awesome kiwi ideas.


While representing a nation-wide client base, Aro Digital celebrates it’s home - NZ’s capital city, Wellington - renowned for its inclusive and diverse culture. 


Founder Tim Dorrian was collaboratively involved throughout the branding process. Tim’s passion for people, expertise in digital marketing and love for the environment were key influences in the creation of Aro Digitals identity.


Final Logos

Aro Digital is an agency with strong social and environmental values. Aro Digital’s primary logo’s blue-to-green colours communicate their focus on sustainability and positive contributions to the environment. The vibrancy of colours and energetic gradients utilised throughout their branding celebrates digital technology and the agencies progressive stance toward social impact.


Authenticity is a central to Aro Digital. The brand is professional yet proudly non-corporate. You’re more likely to see it snow in Wellington than to catch any of the Aro crew in a suit and tie. This of course doesn’t stop their team representing some of the nation's biggest names in business.


The logo’s two typefaces communicate the two focuses of the digital agency. 

‘Blow-brush’, the type-face used for ‘Aro” represents people and the street culture of the creative capital. ‘Big Noodle Tilting” - a modern, condensed sans-serif typeface used for “Digital” represents the digital solutions that Aro Digital deliver.


Web Design

Check out the website here: aro.digital

The website is modern, youthful and dynamic, breaking the stereotype of traditional marketing agencies. It’s animated illustrations pay tribute to Wellington and change in real time to reflect the weather. This is a visual example of Aro Digitals data driven approach and we are continuing to expand on the possibilities this enables. 


Bold and deliberate case studies showcase the success the team deliver for their clients. As leaders in their field, their ‘Thoughts’ space enables them to actively update their clients and on-lookers of their activity.


A key objective of the website is to enable quick and effective engagement with it’s users.

Analytics of user behaviour on the site informed the placement of calls to action and the sites digital architecture. 


Developed with user experience in mind, Aro Digitals website has a simple content management system, enabling the team to make updates efficiently and allowing them to focus on providing their clients excellent service and results.


Business Cards

Aro Digital are experts in digital marketing but are equally passionate about people. Obvious designed business cards to ensure their prolific networking was not a wasted opportunity.

Typography

The logo’s two typefaces communicate the two focuses of the digital agency.

‘Blow-brush’, the type-face used for ‘Aro” represents people and the street culture of the creative capital. ‘Big Noodle Tilting” - a modern, condensed sans-serif typeface used for “Digital” represents the digital solutions that Aro Digital deliver.

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Location.
BNZ Partners Centre,
Level 10, 1 Victoria Street,
Te Aro,
Wellington, NZ.
6011
© 2019 Make it Obvious Limited | Creative Design, Marketing & Digital Agency | 100% NZ Owned and Operated.